Tourism plays a fundamental role in the state of Baja California Sur, especially thanks to its impressive natural attractions and the renowned Los Cabos region. Tourism activity in the state not only boosts the local economy, generating employment and income for the population, but also promotes environmental conservation and the preservation of local culture.

With its spectacular landscape that combines desert and sea, white sand beaches and crystal clear waters, Baja California Sur offers a unique tourist experience. The region is also renowned for its world-class golf courses and varied gastronomic offerings.

The AFEET Baja California Sur branch began its activities in 2022 and currently has empowered and professional associates. Many of them occupy managerial roles or are owners of various tourism companies covering different sectors, such as travel agencies, tour operators, wedding planners, hotels, transportation companies, restaurants, catering services, event organization, among others.

The subsidiary has associates mainly in the city of La Paz, Los Cabos, Loreto and Todos Santos.